Description
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This textbook is suitable for Management students including MBA BBA PGDM, especially those pursuing specialization in the field of Operations and Supply Chain Management. Major topics covered include role of services in economy, designing service enterprise, service quality, service facility planning, waiting lines, service-supply relationships and globalization of services.
The book covers the topics in a simple and concise manner accessible to all, including those new to the field.
The book covers the topics in a simple and concise manner accessible to all, including those new to the field.
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